The top brandable sales of the last week.
But first, the criteria I use to determine a brandable domain:
- No numeric domains
- No obvious keywords or category-defining domains (CryptoMarketplace.com is a KW, CoinBase.com is a brand).
- .com, OR
- .co, .io, .org if they are strong one-word keywords (and occasionally a ccTLD).
- No 2L & 3L domains (as they are a breed on their own)
- No obvious one-word dictionary domains (in any language). This means, for example, the sale of Hora.com would not be included as it’s the Spanish word for Hour. (The caveat here is I don’t speak most of the world’s languages, only English, so I might miss stuff. This one is a bit ‘fast and loose’).
- Unless a word has an alternative spelling such as “Thiink.com”
- No 4-letter acronyms unless they are pronounceable and used as a brand name instead of an acronym
- Two keyword domains can qualify. Example: OneHome.com. BuyHome.com would not have made this list (because it’s a keyword and not a brand).
- Variation on words are allowed, example: Wearly.com
This is a short one as there weren’t as many $5k+ domains this time… I might lower the threshold to $3.5k to have the list be a bit more robust.
LimeBerry.com is my favorite from this week’s list–it could be used for almost anything and it has a very fresh, refreshing, bright connotation that I really love.
Also a big fan of Fermion.com — which is a subatomic particle. That’s call and all, but I doubt someone paid (or will pay) that kind of money to start a site about fermions specifically, which is why I put it on the brandable list. It’d be a great brand in the science or tech space.
That’s it! What was your favorite name on this week’s list?