A wide-ranging, insider discussion with an industry icon who sold his first domain for $7500 and a case of Banana Boat sunscreen. Don’t miss it!(more…)
I’m super excited to share with you this in-depth interview with DnGeek and Efty founder, Doron Vermaat. In this episode Doron reveals his secret formula for selling brandables in alternative extensions. Then, Doron and I discuss his Top Ten end-user sales of the year!
Don’t miss it!(more…)
Learn. Help. Support. Smile.
That’s the motto for Michael Cyger’s, soon-to-be legendary, Domain Social event. On this week’s edition, of the best virtual-happy-hour on the planet, Michael reminded me of how long it’s been since I’ve written on DNGeek.
So here I am guilt writing, and sharing, a quick list of my recent domaining discoveries.
After being shot down numerous times, I humbled myself and came to the stark realization that this is a much more intricate process.
Before we buy a domain we should have a concrete plan for selling it. For veteran domainers this is an almost instantaneous calculation when they consider a domain purchase. Beginners, on the other hand, may need to write down and think through their plan before hand. In either case a practical plan should include both a buy and sell price, a list of potential customers and preferred methods for transactions (sales venue, payment process, commission and escrow fees etc).
Without a plan we might acquire a domain with little to no marketability or overpay and lose potential profit.
This process will be different for different types of domainers including what I call flippers, trend riders and investors.(more…)
In order to profit we need to buy low and sell high. Sounds simple. But it’s not. Especially in the domain industry. Why? Because there’s no standardized and regulated repository for valuations, acquisitions and sales. In other words, no measuring stick. This leads to a lot of frustration for domainers, especially those that are new. One of the main scapegoats for our buy/sell pricing conundrum are the estimated pricing tools. Oh how we love to trash talk Estibot and their ilk!(more…)
Many of us have the habit of registering a domain name whenever we have a great (or not so great) idea for a new startup company, product, project, blog or side-business. But those ideas often remain just that, an idea. And the domain name will end up sitting dormant in your registrar account for months, years or even decades alongside an often growing family of other, unused domain names. These domain names don’t have to stay dormant; starting up a business is incredibly scary, but achievable. Some are scared that their business won’t succeed with little marketing, but there is a new way to spread the word of your business around. Here is a Guide to Email Marketing, the new way of running a promotion to boost sales or announcing a special offer. Taking the leap means you won’t have to sell your domain name in the first place…easy, right? Alternatively, you could use the trustworthy method of an SEO Consultant who will work to push your business to the top of a web search. Either method should successfully grow your business.
Other reasons for owning unused domain names could be that you retired from or closed a business, decided to stop updating your blog or personal site or you acquired other companies over the years, with their domains. If so, you’re probably wondering if these domains are worth anything to someone else and if yes, how you can sell your domain names?
In this post, I will guide you through all the different steps in the process of successfully selling a domain name. From valuation to pricing, marketing, listing, negotiating and closing a sale with a safe and secure way to transfer the domain name to its new owner and the seller (that will be you) receiving payment. Before we begin, you could also look into the mass-selling sector, like eBay or Shopify, if you’re ever confused on what can you sell on shopify then you are going to want to find out some more information as it’s a great tool! You can use the links below to jump to a specific section. (more…)
“Want to be successful in the domain business? Don’t piss your money away” — Michael Berkens
Every year it becomes increasingly more difficult and time consuming to find saleable brandable domains that are available for hand registration. It’s now so laborious, that its value for domainers that have good paying jobs and/or enough funds to purchase quality domains in the aftermarket, is questionable. However, as I mentioned in last week’s blog, if you have the time (maybe you’re unemployed) and enjoy spending hour after hour “panning for brandable gold” here are some tips on how to find good brandables.
I just read a book called: Never Split The Difference. It’s written by an International, FBI hostage negotiator. The author, Chris Voss, tells how he successfully negotiated with Islamic radicals and American bank robbers when people’s lives were at stake. From those gripping stories he draws simple, yet profound, lessons for negotiating everything from a pay raise to a million dollar contract with a multinational corporation.
Voss now works in the private sector teaching college courses and running a business consultancy called The Black Swan Group. He teaches easy steps for enhanced negotiation outcomes. The place where many fail, according to Voss, is when they allow their emotions to take over and sabotage their plans. To avoid this he teaches his students how to develop focused listening skills and measured responses that gain the trust and cooperation of the person on the other side of the deal.
One main principle comes from the book’s title. According to Voss, splitting the difference is for losers because it leaves too much money on the table.
Thousands of domainers from all over the world go to ExpiredDomains.net to search for deals. If you’re like me you visit the site every single day. With scores of filters and options it’s the premier website for sifting through dozens of marketplaces and TLD’s to find treasure amidst the trash. But surprisingly, less than 15% of its millions of monthly page views originate from the USA. Lastly, the most amazing aspect of the site is that it is completely, 100% free!
For these reasons I see Marco Schmidt, the owner and developer of the site, as one of the unsung heroes of the domaining industry. I thought it was time he came out of the IT closet to meet the people he so generously serves.
Hi Marco! Thanks for agreeing to this interview.
First, if you don’t mind. Tell us a little bit about yourself. I think our readers would enjoy hearing about your background, your career and your interests outside of domaining.
I’m from Berlin, Germany. I work as a system administrator, but my passion is software development and that is what I do for fun in my spare time. Finding easy solutions for complex problems and if possible automating them is what I like to do. That is why domains are perfect for me. You can automate almost everything.
Creating a visually pleasing way to view a domain name can make all the difference. Crafting a great website is a somewhat difficult task, and requires things like web hosting to make it accessible to internet users. When it’s done right it helps a potential buyer envision their idea, brand, product or service and see the potential of your domain name. It can also help if you employ the use of a digital design agency such as Cefar who understand well how to draw in people to your site by branding and other means. Ever since we let users upload logos to their Efty For-Sale landing pages and more recently, their marketplace, I’ve been asked the same question over and over: where can I get nice logos created for my domain names?
So without further ado I give you 5 ways to get great looking and affordable logos designed for your domain names: (more…)