How to Research a Domain’s History Before Buying

Editor’s note: This is the first in a series of twice-monthly posts by Leanne McMahon. I’ve been a fan of what Leanne’s been up to–especially on her twitter account (@LeanneMac — recommend following) where she talks very openly about her domain investing adventures, and shares some really interesting and valuable data on what’s working and what’s not. Listen to her recent interview on the Kickstart Commerce podcast to learn more about her background.

I’m very excited to have her as a contributor to DNgeek. — Sean


In this video I look at the tools available to check the history of a domain. I cover how to check the nameserver and registration history of the domain (how many times has it been dropped, where has it pointed in the past), how to check previous content is clean and not spammy or adult, and how to check the domain doesn’t have a toxic backlink profile which could hurt any future search engine efforts.

Tools used:

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