Top 100 Brandable Domain Name Sales In 2014: Data, Trends, and Insights

mushfiq sarker
Mushfiq Sarker Mushfiq has been buying, growing, and selling website assets since 2008. His first exit was in 2010. Since then, he has done 218+ website flips with multiple 6-figure exits. He is the founder of The Website Flip. Check out all Mushfiq's articles, LinkedIn, or Twitter.
mushfiq sarker
doron vermaat
Doron Vermaat Doron Vermaat is the co-founder of domain name investor platform, Efty. He is a prolific domain investor who owns a porfolio of domains and also blogs about it. Prior to Efty, he served 10+ years in senior sales and business development roles. Check out all Doron's articles, LinkedIn, or Twitter.
doron vermaat

I <3 brandables. It is no secret that a very large percentage of my sales and a even larger percentage of the domain names I hold in my portfolio are brandable domain names. While 2013 was the year of the rise of brandable domain names (and those market places specializing in selling them), 2014 definitely was the year of the brandadable domain name in terms reseller activity and end user sales. Anyone who has participated in dropped or pre-release auctions for short, pronounceable dotcoms this year has noticed the increasing demand and knows that after market prices have more than doubled (tripled?) during the last 2 years.

As more and more companies decide to choose a brand name domain over a keyword domain I decided it was a good time to compile a list of this years top 100 brandable domain name sales as reported throughout the year by DNjournal.com

So, what defines a brandable domain name? This is good question and many people have different ideas about what is and makes a domain name brandable. To compile this list of top 100 reported brandable domain name sales I personally decided to stick with the following criteria:

  • No numeric domains
  • Dotcom only
  • No 2L & 3L domains (as they are a breed on their own)
  • No one word dictionary domains (in any language). This means the sale of Ingles.com is not included for example.
  • Unless the word has an alternative spelling such as nr 38 on the list, Krash.com or nr 29, Banyo.com
  • No 4L acronyms unless they are pronounceable and used as a brand name instead of a acronym (many examples of those on this list!)
  • Two keyword domains can qualify. Nr 40, SharpMind.com for example is a brandable domain name imo while SharpKnifes.com would not have made this list.
  • Variation on words are allowed, such as nr 63, Tourister.com

Any domain that currently hosts a developed site has a hyperlink and as expected many of the buyers of these brandable domains are startups or existing companies that have been buying brand names for a newly launched service or product.

Domain NameReported Sales Price in 2014
1. Maca.com$150,000
2. Koko.com$100,440
3. Athlon.com$100,000
4. RideScout.com$79,200
5. Jamrock.com$68,750
6. Moki.com$66,100
7. Zaker.com$62,100
8. Arwin.com$60,000
9. Mewe.com$55,800
10. Asou.com$52,500
11. Daum.com$50,000
12. Purch.com$45,000
13. Avenir.com$45,000
14. Eversafe.com$45,000
15. TwoCents.com$45,000
16. Ehaber.com$45,000
17. Zyme.com$43,000
18. Homify.com$40,500
19. Tolo.com$40,250
20. Acar.com$40,000
21. Aipu.com$40,000
22. Buzzboard.com$40,000
23. Suan.com$40,000
24. Bouqs.com$40,000
25. Tokin.com$35,000
26. Tomat.com$35,000
27. Jiko.com$35,000
28. Zilli.com$31,510
29. Banyo.com$30,500
30. Nona.com$30,000
31. VeryExclusive.com$30,000
32. DreamExchange.com$28,500
33. CityLab.com$28,000
34. Zapping.com$28,000
35. Humm.com$28,000
36. MyLifebox.com$27,500
37. Sozcu.com$27,000
38. Krash.com$25,000
39. Xovi.com$25,000
40. SharpMind.com$25,000
41. Hace.com$25,000
42. RoundTown.com$25,000
43. MySuit.com$24,999
44. Aifa.com$24,588
45. Baskit.com$24,500
46. HelloMoney.com$24,000
47. Intentio.com$24,000
48. AllDay.com$22,500
49. Calysta.com$22,000
50. Genoma.com$22,000
51. Kalk.com$20,700
52. Amame.com$20,550
53. Oair.com$20,100
54. BillPro.com$20,000
55. Copella.com$20,000
56. Abom.com$20,000
57. Adster.com$20,000
58. Club88.com$20,000
59. FirstMile.com$20,000
60. Biye.com$20,000
61. Exex.com$20,000
62. GoKey.com$20,000
63. Tourister.com$20,000
64. Semsem.com$20,000
65. Incir.com$20,000
66. Watcha.com$20,000
67. Orexin.com$19,999
68. Ziran.com$19,300
69. Kelson.com$19,000
70. SuperLife.com$19,000
71. GreatIdeas.com$19,000
72. StepOnUp.com$18,888
73. CupOfJo.com$18,888
74. MisterMobile.com$18,225
75. EasyBook.com$18,090
76. Knod.com$18,000
77. Simbi.com$18,000
78. SnapFit.com$18,000
79. Media21.com$18,000
80. Kange.com$18,000
81. BestSub.com$17,888
82. Abiu.com$17,789
83. AnyView.com$17,000
84. Domax.com$16,500
85. Dolor.com$16,500
86. Batalla.com$16,500
87. JunkTruck.com$16,400
88. Bonga.com$16,000
89. Renergy.com$16,000
90. Lavon.com$16,000
91. XMouse.com$16,000
92. GiveOne.com$16,000
93. ShareConnect.com$16,000
94. Tencere.com$15,998
95. Newe.com$15,700
96. Sanko.com$15,400
97. Venzo.com$15,000
98. Teacha.com$15,000
99. GoZone.com$15,000
100. Experse.com$15,000

Please do keep in mind that these are the highest sales that have been reported to DNjournal.com during 2014. This list is meant to help give you insights and is nowhere near complete as many sales are kept private and the major market places specializing in brandable domains do not report any sales prices. 

What do you guys think 2015 will bring for brandable domain names?



mushfiq sarker

Analyzed by Mushfiq Sarker

Mushfiq has been buying, growing, and selling website assets since 2008. His first exit was in 2010. Since then, he has done 218+ website flips with multiple 6-figure exits. He is the founder of The Website Flip. Check out all Mushfiq's articles, LinkedIn, or Twitter.


doron vermaat

Analyzed by Doron Vermaat

Doron Vermaat is the co-founder of domain name investor platform, Efty. He is a prolific domain investor who owns a porfolio of domains and also blogs about it. Prior to Efty, he served 10+ years in senior sales and business development roles. Check out all Doron's articles, LinkedIn, or Twitter.


Join 2,000+ investors in the Website Flip Club on Facebook!

Facebook group

The private Facebook group is an advanced community of website creators, investors, and flippers to discuss strategies, ask questions, and collaborate. Check out the group on Facebook!